The great designer William Morris once said ‘have nothing in your home you do not know to be useful, or believe to be beautiful’ and we couldn’t agree more.
In the age of stripped back decluttering courtesy of Marie Kondo, El Fenn wants to raise the flag for maximalism and colour. It doesn’t means mess but a Morris-inspired collection of the things you love.
That’s why they have curated a selection of products that will allow you to take a small piece of El Fenn back to your own home.
So from crockery to linens, fragrances to books, we believe every product we sell is either beautiful or useful – and hopefully both.
El Fenn shop began life as a few șhelves on the back wall of the reception office.
But in the years since then it’s grown to become one of the biggest draws to El Fenn, known for its eclectic selection of both established and up-and-coming names on the Moroccan design scene.
There are LRNCE products from the potter beloved by the design crowd, stripped back urban luxury fashion courtesy of Marrakchi Life and traditional artisanal home furnishings given a modern twist by the team at Anajam Home.
I have taken the liberty of transcribe the flyer “ABOUT EL FENN” the managing partner Willem Smit recently gave to me. It is the best way to show this Marrakech highlight.
“We call El Fenn a home from home because that is what we wanted to create from the first day we opened our doors fourteen years ago.
Since then we’ve added rooms, knocked down walls, hosted art festivals and film screenings, huge parties and memorable weddings but that one core value of what we’re here to do has remained. Now, more than ever, we want to retain El Fenn’s intimacy and friendliness.
Because our lives are increasingly time poor as the world keeps getting busier. And while we’ve seen Marrakech grow and expand over the years since we opened – donkeys and carts replaced by scooters that buzz and smartphones that ping – the medina is also immutable: ancient, atmospheric and inspiring. We want you to make the most of that while you’re here.
That’s why there are no TVs but instead lots of spaces to relax in. Please do make the most of them to read, sleep or sip a mint tea and listen to the muezzin’s call to prayer as the sun sets.
Then, once your energy levels are reset, we urge you to venture out a little further and see what you find – or finds you – in the beautiful city of Marrakech.
There’s a saying in Morocco that you don’t choose a house, a house chooses you. And we feel incredibly lucky that El Fenn happened to choose us. It is a place that we hold deep in our hearts and it gives us great pleasure to be able to share it with you”.
see more at https://el-fenn.com/
Boho style has its roots in the French Word ‘boheme’ and the artistic bohemian concept.
Boho interior style is rich, versatile, colorful and relaxed, as the life of the nomads discovering new lands.
The colour palette of this style is bright and intense: orange, yellow, purple, ultramarine and fuchsia make the house cheerful and cozy.
A boho-house is magnificently decorated with textiles, draperies, blankets, pillows, bright covers for furniture, carpets, exactly as the nomadic people do.
(1886-1962) Were a French orientalist painter and son of the famous Art Nouveau furniture designer, Louis Majorelle. He arrived in Morocco in 1917, invited by the French Resident-General, Marshal Lyautey. Majorelle was seduced by Marrakesch. In 1923, he decided to live there, purchasing a vast palm grove that would become the Majorelle Garden we know today.
In 1980, Pierre Berge and Yves Saint Laurent acquired the Jardin Majorlele, saving it from real estate developers. Since the, the garden has been restored, and many new plants have been added
The term kilim comes from Turkish and Eastern Persian. It means “covering”. Kilims are flat tapestry carpets woven by passing the weave through the warp; this is one of its uniqueness that determines its design. Geometric patterns are the most common: Diagonal lines mainly forming reversed diamonds and triangles that are spread across the design, by creating a border or following a pattern, some of them with symmetrical patterns covering the entire bottom of the carpet. As well as decorations, colours give an ideal touch to kilims: Maroon, blue, dark brown.
Rugs manufactured by women from the Berber tribes of the Upper Atlas region of Morocco, made from recycled textiles with wonderful colouring in which the female universe is embodied violently and smugly. These highly original rugs are aesthetically very powerful and whose shapes and colours are striking and daring.
The craftswomen do not follow any predefined guidelines or patterns when manufacturing these rugs, rather they improvise freehand without placing any limits on the creative spirit to achieve their goal.
Recycled materials used create a bond between primitive and modern art forms. A genuine canvas of modern abstract art, like a Kandinsky painting displayed without contrivances on the floor.
Until rather recently, these rugs were not traded due to the apparent scarcity of their materials, however, they have begun to appear in western markets as a result of their authenticity and aesthetic worth.
The exotic dramatic quality of Arabic decoration is extraordinary. A means of escape from the industrialised western decoration so overly confused as to what it aims to aspire to in terms of luxury and the limitation of its resources to serialised, repetitive and angular constructions offering furnishings with laboratory materials resulting in simply pale imitations of the past.
Nature, colour, constructive sets, exquisite materials, engaging ambiences, etc. all of these attract us the decoration projected through magazines as samples of a new luxury concept.
However, is Arabic decoration truly Arabic? Contemporary Arabic culture does not offer, except on rare occasions, any of these aesthetic principles. Even its aspiration is to foolishly mock western standards adding a further over-top-touch, ostentatiousness and bad taste.
In truth that sample of an aesthetic universe based on traditional Arabic culture has been recreated by western foreigners (refined and well-to-do foreign with new horizons free from the inherent atavisms of the west).
Even the recovery of traditional trade, handicrafts and pieces form part of this trend. There is still room for many unanswered questions on philosophical, political, anthropological and religious grounds, although there is plenty of time for them to be asked. The idea has been thrust forward; Arabic decoration is in fact European decoration.
It is worthwhile underlining that this is no way conditions the enjoyment and delight we take from a truly fascinating decorative model that is destined to make us reconsider interior design in the west.
This restaurant located in the Rue d’Anglaterre is –in the opinion of the members of “The African Blog” – one of the best in Tangiers. Both the French cuisine as well as well as impressive levels of customer care and quality services are far removed from the stereotypes one normally finds in Morocco. Furthermore, its decoration, in keeping with the trend for more exclusive spaces in Morocco, manages to incorporate elements of darkest Africa with an industrial vintage motif, all meaning that La Fabrique is a standout restaurant in Tangiers.
The non-Arab cultures are inspired by nature; however Arabs in general are based on Turkish carpets due to theological ethics.
The carpet is the main furniture object for Arab cultures. They are highly important and some cities have even given their names to certain types of fabric such as muslin (Mosul), fustat (Cairo or Fustat).
From the Neolithic people used to weave carpets (period in which the tissue was associated to the creation of the word). The most ancient carpet dates from 7200 BC, found in Palestine.
Since then textiles became coloured with plant extracts and insects (Armenian cochineal, indigo, pomegranate, pepper, saffron…)
Arab people were the ones who truly developed the textile industry during the middle Ages, (sometimes the Arab Muslim civilization is presented as a textile civilization).
First carpets were made with linen, an abundant plant in the Nile Delta. They were also made with hemp. Although cotton was known since ancient times, it was incorporated later in the production of carpets.